Pupae progress: Eri Rocket blasts off with high-protein, low-sodium silk pupae snacks – FoodNavigator-Asia.com

Pupae progress: Eri Rocket blasts off with high-protein, low-sodium silk pupae snacks - FoodNavigator-Asia.com


Kokoonic is already well-known as a silk fibre and silk pupae powder manufacturer, with its silk being used to make textiles, garments and cosmetics, while its pupae powder is used in a variety of food and beverage options from cereals to rice fortification.

More recently though, the firm has opted to step up its product offerings with the creation of a snacking product range dubbed Eri Rocket, which is planned to comprise crackers, chips and seaweed snack products.

At present, the range’s first two items are the Eri Rocket baked snacks which come in two flavours: Thunder Cheese and Grilled Squid.

“Both of these products are high in protein with 3g of protein per serving, and are also low in sodium and baked not fried, making them an ideal healthier snacking choice for consumers,”​ Kokoonic Managing Director Dumrong Kongkiatkrai told FoodNavigator-Asia​.

“These snacks are made from a proprietary blend of our Eri Silk Pupae Powder, jasmine rice and corn flakes to give them that texture and crunch many consumers are looking for, whilst also providing a healthy dose of protein.”

Although relatively new, Kokoonic has already successfully ranged the snacks in various stores and especially multiple large online shopping platforms such as Lazada and Shopee, with each 30g selling at THB30 (US$0.83) each.

“The high protein aspect is one of the biggest attractions as protein is really trending in Thailand and many markets, and silk pupae has naturally got a high protein content of about 60% to 65%,”​ he added.



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About the Author: Eugene Berry