Trendspotting: Kellogg's Pop-Tarts get scary, Van Leeuwen Ice Cream gets hot and Eat the Change grows up –


Trick or treat

Welch’s gets spook-tacular with Halloween-themed Fruit Snack Shapes. The packs contain mix fruits in season-specific shapes like bats, ghosts, and witches.

Welch’s Fruit Snacks are free from allergens, making them safe for all trick-or-treaters. They also make a great addition to neighbourhood Boo Bags and for parents looking for an alternative to candy.

The fruit snacks are available in retailers across the US, including Amazon, Walmart, Target and CVS, for an RRP of $1 (3.75oz pouch) and $5 (28-count box of 0.5oz pouches).

Crazy about cranberries

Tastebuds are in for a treat with Craisins Dried Cranberries. They’re gluten-free, peanut-free, a good source of fibre, and 1 serving meets 25% of your daily recommended fruit needs. They’re also packed with vitamin C, but contain no artificial flavours or preservatives.

Ocean Spray’s Craisins are available in several variants, including Blueberry, Cherry and Pomegranate, as well as Whole & Juicy Craisins and 50% Less Sugar Craisins.

The Ocean Spray story started in 1930 when three passionate, independent cranberry growers formed a cooperative to create innovative products with the superfruit they loved. The company today includes over 700 grower families across North and South America.

Craisins Dried Cranberries are available online and at selected retailers across the US.

From Hawaii, with love

Bubbies Ice Cream – best known for its mochi ice cream – has made it onto the Inc. Magazine’s Honour Roll as one of America’s fastest growing private companies. Bubbies has placed on the list every year since 2018, but only 5% of the companies achieve the Honour Roll status.

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About the Author: Eugene Berry